Father’s Day search increases on Kijiji
Here at Kijiji, we are always interested to see which items are hot with Canadians! We took a look at searches on Kijiji to see what searches were on the rise the week before Father’s Day. We compared the search volume of a term to the volume that that same term received the week before. According to our data, Tassimos are likely a very popular gift for dad this year!
It seems that lots of sons and daughters across Canada were eager to help dad upgrade some gadgets! Searches for cell phones rose 101% (the only specific model with a major increase was the Samsung S2, at 49%). Either there are lots of gamer fathers, or possibly quite a few people getting sidetracked on their searches (we know we certainly do), as the PS3 slim went up 101%. Other notable increases in tech were digital camera, at 80% increase, flat screen at 76% and Mac pro with a 69% increase.
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Some classic choices demonstrated they were still popular; mens watch was up 27%, fishing boats searches went up 12%, massage chair was up 13%, barbeque saw an increase of 17%, tool box was up 13%, and golf driver was up 21% during this past week.
Does anything on this list surprise you?