On-Line Program Digital Marketing Specialists

We are looking for 3 AI SEO specialist and Sales growing digital specialists. Key Responsibilities 1. AI-Driven Marketing Strategy Develop and execute AI-powered digital marketing strategies for online programs Use predictive analytics to improve lead conversion rates Implement AI tools for content creation, segmentation, and personalization 2. Paid Media & Performance Marketing Manage campaigns on Google Ads, Meta Ads, LinkedIn Ads, TikTok Ads Optimize CAC (Cost per Acquisition) and ROI A/B test landing pages and funnels for enrollment optimization 3. SEO & Content Growth Build SEO strategy for online programs (domestic + international markets) Create SEO key words and contents (blogs, landing pages, program pages) Improve organic rankings for education-related keywords Increasing the student leads and group links 4. Marketing Automation & CRM Manage CRM platforms (e.g., HubSpot, Salesforce) Design automated student journey funnels (lead → application → enrollment) Implement AI chatbots and lead scoring systems 5. Analytics & Reporting Build dashboards using tools like Google Analytics, Power BI Track KPIs: CPL, CPA, conversion rate, enrollment yield Provide weekly performance reports to leadership 6. Brand & Campaign Development Develop digital campaigns for international student recruitment Support launch of new AI, hospitality, ESL, and business programs Ensure consistent brand messaging across platforms Required Qualifications: Digital marketing educational background 2+ years in digital marketing (education sector preferred) Strong experience with paid media and SEO Hands-on experience with marketing automation and CRM systems Strong understanding of AI tools in marketing (ChatGPT, automation workflows, analytics tools) Data-driven mindset with strong KPI accountability Preferred Skills Experience in private college or international student recruitment Knowledge of Canadian education market Funnel optimization & conversion rate optimization (CRO) Video marketing and TikTok/short-form content strategy Basic HTML/landing page understanding Key Performance Indicators (KPIs) Cost per lead (CPL) reduction Enrollment conversion rate increase ROI on paid campaigns (target 3x–8x depending on program) Organic traffic growth (SEO) Lead-to-enrollment funnel efficiency International student application growth Tools You Will Use Google Ads / Meta Ads Manager HubSpot / Salesforce CRM Google Analytics / Looker Studio AI marketing tools (content + automation) SEO tools (Ahrefs, SEMrush) What We Offer Competitive salary + performance bonus Opportunity to build AI-first education marketing systems Leadership role in scaling online programs globally Fast-growth environment in education + AI sector *free working hours, no office seating, hybrid, by project. *Benefit and Package: Project hourly rate or contract offer Project Bonus Extra insurance coverage Extra additional pension package Working from home or any where around the world Contact us